Grit Over Gloss. Always.
We’re a high-performance marketing team with Idahoan grit. Small, sharp, and built for businesses that care more about results than buzzwords.
Why We’re Not Like Them
Origin Story
We started Manticore because we were tired of watching good businesses get screwed. Overpriced websites. "Marketing" that goes nowhere. We knew service businesses deserved better—so we built the team that actually delivers. No fluff. No filters. Just results that make sense and money.
What we beleive
Our clients aren’t just customers—they’re partners. If you grow, we grow. But that means it’s a two-way street. You’ve got to want the win as much as we do. We’ll lead, but we expect hustle on your side too. That’s how this works.
Non-negotiables
If you don’t understand your marketing, it’s not working. Most business owners can’t explain what their agency does—and that’s a problem. We’ll never serve you jargon or hide behind “industry speak.” If you ask what we’re doing, you’ll get a clear, punchy answer. Every time.
How We Work
This isn’t a buffet. You don’t pick a little SEO and a side of social. We set the strategy because our name’s on the line, too. We lead, you move. That’s how results happen. You’re not buying a menu—you’re hiring a team that owns outcomes.
Idaho → U.S.
Started in Pocatello, Idaho. Sharpened in Boise. Now we help build service businesses across the U.S. If your marketing doesn’t work, we’ll burn it down and build something that does.
Years Team Experience
You don’t talk to a rep. You talk to the person doing the work.
You Want Results? Here’s the Math.
We brought receipts. Every number below comes from real clients, real campaigns, and real outcomes. We track everything, explain everything, and fix what doesn’t work. Simple as that.
93%
came from another agency that f*cked it up first
0%
of our clients say “I have no idea what they’re doing”
100%
Of clients stuck around (minus like 2… their loss)
346%
just because people like seeing big-ass numbers.
Meet The Powerhouse
Checkout the Badass Sh*t We Make
Explore Our Social Media
Small business owners will understand this:
you know you should be posting…
but now you’re overthinking it into oblivion.
Lighting’s not perfect.
What do I even say?
Is this even good enough?
So you don’t post at all.
Here’s the trap—waiting until it’s perfect just means it never gets done.
Instead, hit record anyway.
Messy reps beat sitting on ideas every time.
And honestly? Your audience isn’t looking for perfect.
They just want to see you show up consistently.
That’s what builds trust. That’s what actually drives sales.
So are you going to hit post… or keep tweaking it forever?
You ever take a “perfect” photo for your business…
and then never actually use it?
Yeah. That’s the problem.
Content sitting on your camera roll doesn’t make you money.
Content in front of your customers does.
A lot of business owners overthink this part—
waiting for the perfect edit, the perfect caption, the perfect timing…
Meanwhile, your competitor just posted something decent
and got the call.
Done beats perfect. Every time.
If you’re shooting content, build a simple habit:
take the photo → post it within 24 hours → move on.
Consistency builds visibility.
Visibility builds trust.
Trust gets you paid.
How many photos are sitting in your camera roll right now that should’ve been posted already? Challenge your self to post one right now.
Sometimes the best reason to start a business is simply wanting to help people.
We sat down with Sam Dalton, owner of Ridgeline Counseling, to talk about building a business with purpose, navigating the challenges of being a small business owner, and making a real difference in people’s lives.
We love spotlighting Pocatello small business owners who are making a genuine difference in people’s lives—and Sam is absolutely one of them. ❤️
#pocatello #pocatellosmallbusiness #idaho #eastidaho #supportsmallbusiness
POCATELLO!
We’re starting a brand new project dedicated to supporting the incredible local businesses that make our community so special.
Over the next few months, we’ll be sitting down with small business owners across Pocatello and Eastern Idaho to share their stories — the struggles, the triumphs, the passion behind what they do, and why they love serving this community.
As part of this project, we’ll be filming FREE high-quality interview-style social media videos featuring local small business owners, giving them a chance to share their story, talk about their journey as a business owner, and highlight what they do. We’ll share these videos as collaboration posts to help get more eyes on their business and encourage our community to support local.
Because we truly love this community, and we believe the people behind these businesses deserve to be seen, celebrated, and supported. ❤️
Now we need YOUR help!
Tag local businesses in Pocatello and Eastern Idaho that you think we should feature!
Whether it’s your favorite coffee shop, restaurant, boutique, gym, family business, or hidden gem — we want to hear about them.
Let’s show some love to the amazing businesses that make Pocatello such a great place to call home. 🙌
Mural by the amazing @nickhottmannart ! 🎨✨
#pocatello #pocatellosmallbusiness #idaho #smallbusiness #businessowner
Running a business and still wondering, “What am I even supposed to be doing for marketing?”
Yeah… you’re not the only one.
Post here. Try that.
“Be consistent.” “Do more video.”
Everyone’s got advice—none of it feels clear.
So you end up doing a little bit of everything…
and none of it really sticks.
That’s where most small business owners get stuck.
Not because you’re not trying—
because you don’t have a simple plan.
Here’s a better way to approach it:
Pick ONE goal:
→ More leads
→ More calls
→ More website visits
Then match your content to that goal.
If you want leads?
Start talking about real problems your customers have.
If you want clicks?
Give them a reason to leave the post (hint: your website better back it up).
That’s it. No overthinking.
Marketing works way better when it’s focused.
Right now—does your marketing actually have a goal, or are you just posting to stay active?
You ever feel like running your business and you’re just… not in it right now?
No motivation.
No good ideas.
Everything feels kinda forced.
Yeah—that happens more than people admit.
Especially when you’re running a business and there’s no “off switch.”
Here’s the part most people miss:
It’s usually not that you’re lazy…
you’re just burnt out or stuck on something that’s draining you.
So instead of forcing it harder—
Try this:
Step away on purpose for a bit.
Go do something completely unrelated.
Clear your head. Reset.
Then come back and tackle ONE small thing. Not everything.
Because momentum doesn’t come from doing it all—
it comes from getting back into it, one step at a time.
And honestly?
Showing up when you don’t feel like it… that’s the whole game.
What do you usually do when you hit that “I don’t feel like doing anything” phase?
Small business owners will understand this:
you know you should be posting…
but now you’re overthinking it into oblivion.
Lighting’s not perfect.
What do I even say?
Is this even good enough?
So you don’t post at all.
Here’s the trap—waiting until it’s perfect just means it never gets done.
Instead, hit record anyway.
Messy reps beat sitting on ideas every time.
And honestly? Your audience isn’t looking for perfect.
They just want to see you show up consistently.
That’s what builds trust. That’s what actually drives sales.
So are you going to hit post… or keep tweaking it forever?
You ever take a “perfect” photo for your business…
and then never actually use it?
Yeah. That’s the problem.
Content sitting on your camera roll doesn’t make you money.
Content in front of your customers does.
A lot of business owners overthink this part—
waiting for the perfect edit, the perfect caption, the perfect timing…
Meanwhile, your competitor just posted something decent
and got the call.
Done beats perfect. Every time.
If you’re shooting content, build a simple habit:
take the photo → post it within 24 hours → move on.
Consistency builds visibility.
Visibility builds trust.
Trust gets you paid.
How many photos are sitting in your camera roll right now that should’ve been posted already? Challenge your self to post one right now.
Sometimes the best reason to start a business is simply wanting to help people.
We sat down with Sam Dalton, owner of Ridgeline Counseling, to talk about building a business with purpose, navigating the challenges of being a small business owner, and making a real difference in people’s lives.
We love spotlighting Pocatello small business owners who are making a genuine difference in people’s lives—and Sam is absolutely one of them. ❤️
#pocatello #pocatellosmallbusiness #idaho #eastidaho #supportsmallbusiness
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